Home · Method
The Essor methodMeasure first. Then build.
We never start with a campaign or a new page. We start by looking at your numbers, finding where customers slip away and what it costs you. Everything else follows from that.
The same order, for every client
Each step builds on the one before. You can stop after the first: the plan is yours.
Measure
We record your starting numbers, from enquiry to signature.
Fix the leaks
We tackle first what costs the most and is quickest to fix.
Build the system
Pages, follow-ups, CRM, advertising: a complete, tracked journey.
Manage every month
We test, adjust and review, backed by the numbers.
Know where you really stand
How many enquiries come in, how quickly you respond, how many turn into meetings, then customers. We look at your pages, your forms, your CRM and your ads, and we test your response the way a real prospect would.
That is the job of the Revenue Audit.
Start with what pays off most
An enquiry left waiting two days, a quote never followed up, an ad nobody can measure: each leak is quantified in euros, then ranked. We fix first what weighs heaviest and takes the least effort.
A journey that runs without you
Landing page, enquiry qualification, meeting booking, CRM setup, automated follow-ups, campaigns and conversion tracking. Everything is created in your name, on your accounts.
A review, not a likes report
Every month, we compare your numbers with the starting point and the goal we set together. What was done, what it produced, what we change next.
A number you can check for yourself
“More visibility” cannot be verified. A number of enquiries, meetings and customers can. That is what we track, with three reference points.
The starting point
Before we touch anything, we record your current numbers. They are the baseline for everything that follows.
The goal we set together
We agree on what we are trying to improve and over what timeframe. A goal you have approved, not a promise.
The monthly review
Every month, your numbers against the starting point and the goal. If something is not working, we say so and we change it.
We apply the method to our own business
Our social media, our ad campaigns and our videos are made in-house, with the same method and the same tools we use for you. Whatever we offer you, we have tried on ourselves first.
Our videos
Filmed, edited and published by us.
Our campaigns
Created, tracked and adjusted in-house.
Our social media
Managed day to day, with no outsourcing.
What never changes, whatever the project
Everything stays in your name
Ad accounts, pages, CRM and data belong to you. If you leave, you keep everything.
Your ad budget never goes through us
You pay it directly to Meta, Google or LinkedIn. No hidden margin.
A commitment on effort
We do not promise revenue. We commit to the work and the measurement, not to a revenue figure.
Start with step 1: measure
- 4 questions online, 1 minute
- 30 minutes with Vanessa to understand your current sales journey
- If the audit is not worth it for you, we will tell you